Safelist Rankings

Stay up-to-date with the latest safelist rankings! This category highlights my monthly safelist stats, showcasing performance data and insights. Perfect for marketers looking to discover which safelists deliver the best results and optimize their campaigns. Find the most recent rankings and actionable recommendations here.

Best Safelist Rankings for 2025

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A triumphant digital marketer soaring on a glowing arrow, symbolizing success and momentum in the Best Safelist Rankings 2025.

Introduction

Tracking safelist performance is crucial for maximizing results. In this edition of my Best Safelist Rankings 2025, I tested 37 different safelists over a 30-day period, sending ads five days a week to each list. Unlike my previous test, which promoted a membership site, this time I used a lead capture page to measure conversions more effectively.

For this ranking, I prioritized safelists based on conversions (subscribers gained), followed by response rate (engagement) and total traffic (clicks received).

Let’s dive into the Best Safelist Rankings 2025 results!

Safelist Rankings – March 2025

RankSafelistTotal ClicksResponsesConversions
1European Safelist2,48541 (1.7%)10 (0.4%)
2List Impact1,25813 (1%)7 (0.6%)
3100 Percent Clicks77712 (1.5%)6 (0.8%)
4Instant Ad Power1,04623 (2.2%)5 (0.5%)
5Stay at Home Mailer4885 (1%)4 (0.8%)
6150 Mailer1,17213 (1.1%)3 (0.3%)
7List Mailer Plus91212 (1.3%)3 (0.3%)

Key Takeaways from the Best Safelist Rankings 2025

Conversions Matter Most – European Safelist outperformed all others, delivering the most subscribers.

Response Rate vs. Total Traffic – Some safelists provided massive traffic but few conversions, while others had lower traffic but stronger engagement. Stay at Home Mailer had fewer total clicks than many others but delivered a strong conversion rate.

Lead Capture Pages Work Better – This test showed that getting people to opt-in to a list is far easier than asking them to create an account on a membership site. Once they’re on your list, you can follow up with them later about joining a site.

Some Safelists Surprised Me – Stay at Home Mailer didn’t generate a lot of traffic, but its conversion rate was impressive. This reinforces the importance of tracking safelist campaigns instead of relying on assumptions.

These results reflect my own 30-day test promoting a specific lead capture page. Your results will depend on what you promote and how you promote it. However, if you’re looking for a strong starting point, the safelists ranked above are worth testing.

Pro Tip: Track your own results using LeadsLeap so you can determine which safelists work best for your campaigns.

Want More Insights?

If you’re serious about getting better results from safelist marketing, check out my book Safelist Marketing Tactics for advanced strategies!

That’s it for this edition of the rankings! Have you tested these safelists? Share your results in the comments!

Best Safelist Rankings for 2025: Detailed Stats and Insights

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Abstract digital artwork in shades of blue representing online traffic and connectivity, ideal for a blog post about safelist rankings and marketing performance.

Hello!

It’s been almost a year since I last shared my safelist stats, but I’m back with the Best Safelist Rankings for 2025! Last year was a whirlwind of travel and changes, which made it challenging to maintain a consistent 30-day safelist submission schedule. Even now, I’ve scaled back on weekends, but I’m excited to dive in and share insights to help you find the most effective platforms for your marketing efforts.

For the new year, I wanted to refocus and start fresh with a solid 30-day safelist marketing experiment. This time, I decided to promote a single offer: Safelist Marketing Tactics. Specifically, I used the exact email copy and referral pages provided in the back office so my results would reflect what a typical affiliate could achieve by following the same steps I took.

Another significant change? I switched my tracking to LeadsLeap, which I now recommend for safelist and traffic exchange marketers. The results? Let’s just say they weren’t as strong as I’d hoped, but there’s still a lot of value in the data.

This post breaks down my stats, the rankings of the top safelists, and key takeaways for anyone looking to improve their safelist marketing game.

Top Safelist Rankings

Here’s a table ranking the top-performing safelists based on total conversions over the past 30 days, along with the total hits received from each safelist:

RankSafelist NameTotal ConversionsResponse RateTotal Hits
1Mailer.gold4 (3.8%)14 (13.2%)106
2Mister Safelist2 (0.1%)27 (1.5%)1,849
3List Avail2 (0.2%)16 (1.8%)881
4Instant Ad Power1 (0.1%)26 (2.3%)1,120
5Adchiever1 (0.3%)8 (2%)399
6List Mailer Plus1 (0.1%)15 (1.8%)825
7Viral URL1 (0%)5 (8.2%)61

This table provides a snapshot of how well each safelist performed across conversions, response rates, and traffic volume. As you can see, Mailer.Gold may have had fewer hits than others, but it delivered the most conversions, making it this month’s top performer.

Key Takeaways

  1. Conversion Tracking Matters
    Using LeadsLeap, I was able to track detailed conversions at multiple points: when someone signed up and when they took additional actions, like viewing the first login offer. This precision allows me to understand which safelists are generating real results—not just clicks.
  2. Response Rates Show Engagement
    While conversions are critical, response rates also offer insight into how active a safelist is. For instance, even though not everyone signed up, safelists like Mister Safelist and Instant Ad Power showed higher engagement, which indicates they have active and responsive members.
  3. Test Your Offers
    This month, I promoted a rotator containing two splash pages and the homepage for Safelist Marketing Tactics. Next month, I plan to focus solely on promoting a lead capture page to see if it improves my results. Testing different types of offers is essential to understand what resonates most with your audience.
  4. Ad Bar Insights
    LeadsLeap’s Ad Bar allowed me to add a clickable link at the top of my pages. The stats from this feature provide additional insight into safelist activity. For example, Mister Safelist led the way with 10 clicks, followed by List Avail and List Mailer Plus with 6 each.

Disclaimers

It’s important to note a few things about my results:

  • I’m upgraded at most of these safelists, so I earn more credits and can mail more often.
  • I spend time every day clicking for credits to reach the largest possible audience.
  • These results are based on my own efforts promoting what I’m promoting. Your results may differ depending on your offer, strategy, and consistency.

The best way to find what works for you is to track your own results. I highly recommend using LeadsLeap for tracking safelist performance.

Final Thoughts

While the numbers may not have been what I hoped, this 30-day experiment was a valuable learning experience. Safelist marketing requires persistence, testing, and the willingness to adapt. Next month, I’ll refine my strategy and share updated results.

If you’re new to safelist marketing or looking to improve your campaigns, start by reading my book, Safelist Marketing Tactics. It’s packed with actionable advice to help you maximize your efforts and see real results.

Have you tried any of these safelists? Let me know your thoughts or share your own results in the comments!